Dozens of U.S. Airports Answer the Call for Mobile Content as Demand Soars
10 More Airports Across the Country Turn to FlightView for Mobile Offerings in 2012
BOSTON, MA (April 4, 2012) - U.S. airports are rolling out mobile technology at record rates as the market for smart phones and media tablets continues to explode. Less than three months into the year, FlightView, the go-to source for mobile technology in the travel industry, had added 10 more major airports to its rapidly growing list of mobile customers. These new airports include: Baton Rouge Metropolitan Airport, Dane County Regional Airport, Dayton International Airport, Eastern Iowa Airport, Gulfport-Biloxi International Airport, Lehigh Valley International Airport, Lincoln Airport, Mammoth Airport, Nashville International Airport and Raleigh-Durham International Airport.
"Our customers have expected fast access to actionable flight information for years, but now, with the number of travelers carrying internet-enabled devices, expectations are at an all-time high," said Susan Kittle, Director of External Affairs, Lehigh Valley International Airport. "FlightView provides an easy and cost-effective way to keep our customers informed on arrivals and departures, parking availability, terminal maps and more via the mobile Web - giving us a clear advantage over our neighboring airports."
Gartner projects that the global smart phone and media tablet market will increase to more than 1 billion units by 2015, and travel research firm PhoCusWright says nearly 75 percent of business travelers own a smart phone today. Since frequent business travelers account for a significant percentage of every airport's revenue, the argument for implementing mobile offerings is crystal clear.
"Mobile users represent more than 50 percent of our travelers, so it was essential that we put the right strategy and technologies in place to meet their needs," said Brent McHenry, Director of Marketing, Dane County Regional Airport. "We're all about customer service, and our new mobile website gives our customers an easy way to plan ahead and take control on their day-of-travel."
Airports Look to Take Mobile Capabilities to New Heights
Demand for mobile websites has grown steadily over the past 2 years. FlightView projects that more than 60 U.S. airports already have some form of mobile content available or in development. To stay ahead, airports must go beyond offering basic airport content to provide travelers with the latest day-of-travel mobile capabilities and integration.
"Every airport needs to offer some form of mobile content to their travelers, whether it comes in the form of a native app or website," said Mike Benjamin, CEO of FlightView. "As mobile becomes the norm, airports must continue to innovate in their mobile capabilities to better serve their travelers and stand apart from competitors."
The hottest new mobile development trend for airports - according to FlightView - is social media integration, which enables travelers to easily share their flight's status with friends and family via Facebook and Twitter. Along with keeping the people picking travelers up from the airport informed, social integration offers free visibility for airports by mentioning the airport's name in every Tweet and status update. This extra awareness is especially valuable for small and mid-sized airports that compete with the nation's larger travel hubs.
With a 30-year track record of providing airports and airlines with reliable flight information, FlightView is in a unique position to help airports quickly implement mobile solutions. The company's already-built mobile framework is tailored specifically to deal with the nuances of flight tracking and is a cost-effective and proven alternative to third-party Web developers. FlightView's own mobile website and travel apps, available on the Android, iPhone, BlackBerry and Palm, are the leading and most highly trusted smart phone native apps for more than one million users nationwide.
FlightView is the recognized provider of the most accurate, real-time flight information solutions for the aviation and travel industries. FlightView's Dispatch and FVXML products help aviation and travel professionals achieve superior customer service with actionable real-time information. FlightView's information displays can be seen at airport terminals and on the Web sites of the largest major airports, airline and travel companies. FlightView's software services and solutions are relied upon by the US government, the world's largest airlines, airports, aviation and travel professionals, ground transportation companies and news outlets. Founded in 1981, and headquartered in Boston, Massachusetts, FlightView has more than 20 years of experience in building and supporting mission critical systems for the FAA and the Volpe Center. To access real-time flight information online, visit FlightView Flight Tracker or FlightView Mobile Flight Tracker.
VP of Marketing